Poster analysis for Friday 13TH

 

• The title of the film is at the bottom of the poster leaving the image to be the main feature, the title is in red making it stand out against the black background and it is easy to read. It is in a normal font however the 'FRIDAY' is a bigger size compared to 'the' indicating that Friday is the main part of the title and also 13th is in a big font highlighting it's importance.
• The black and dingy background symbolises to the audience that the film is spooky and eeary, creating a nervous atmosphere. The background image of the woods with little light shows that some of the film will happen in the dark with little chance to see what may be out there.
• The main character is in the midddle third inidcating their importance and also he is wearing a mask, which shows that he does not want to be seen. He is carrying a weapon which is long and looks scary but this intrigues the audience as they want to see gruesome deaths and they expect moments of panic and jumpy moments. The character is standing upright showing the audience that he is confident in his ability to kill and will do anything to stop people.
• The tagline 'Welcome to crystal lake' intrigues the audience into wanting to know what he does to people who visit this place and what significance this crystal lake has within the film context.
• The Unique Selling Point is the fact that it is made by the porducers of The Texas Chainsaw Massacre this also intrigues the audience into watching the film as The Texas Chainsaw Massacre was a massive horror film success. Also if people loved that film they will expect this film to be of similar level and will want to watch it to see if it is what they thought it would be. They will rate this film compared to Texas Chainsaw Massacre and will want it to be better quality and include different elements that they thought the other film could of had.
• The release date is at the bottom of the poster in a small font, but it is still noticeable and gives the audience the vital information of when they can go watch this film in cinema. It also comes out on the 13th creating to the effect of the title being Friday the 13th which is already an unlcucky number and date in itself as people associalte Friday the 13th with danger and a day when bad things occur.